Culturally fit,
country by country.
AnaAkhtar is an Arabic-first bilingual SEB platform for schools across the MENA region. Our videos are customised for each country, so students see moments from their own culture and daily life.
Growth happens in the moment, not in the lesson about it.
Arabic first
Designed in Arabic from the start — not translated from another programme.
Built on evidence
Five of our competencies align with the CASEL framework, and AnaAkhtar adds the sixth, Community & Civic Responsibility. AnaAkhtar is also a PESA corporate member.
Alongside the school
AnaAkhtar complements the systems a school already runs, and never replaces them.
Built on established practice.

Observational Learning
See a situation unfold.
Bandura, social learning theory
Dual Coding
See it. Read it. Remember it.
Paivio, dual coding theory
Behavioural Rehearsal
Practise a response before real life.
AnaAkhtar design principle
Spaced Return
Meet the competency again in a new situation.
Age-progressive by design